Sustainable packaging
Cleopatra Paper Industries is an international brand specialising in eco-friendly paper bags.
What we did
- Led an innovative marketing strategy and built a strong digital identity
- Positioned the brand in its target markets
- Created content around sustainability and innovation and ran campaigns highlighting the product’s benefits
Results
- Sales up 90%
- A wider customer base and more engagement on social media
- The brand established as a symbol of sustainability and quality
