Founder of DU MEDIA · Media buying since 2008

Marketing that turns attention into customers.

Senior media buyer and marketing consultant since 2008. I help brands in almost every industry, in Egypt and abroad, plan their marketing and buy media that actually pays back.

18+

years of experience

28+

brands in the portfolio

10+

industries served

Karim Gad, media buyer and marketing consultant
Senior Media Buyer & Marketing ConsultantLocal & international brands

Brands I've worked with

Koshe CaféSamir FanousNegm DentalJuvia ClinicSky OpticsPavone JewelryCleopatra PaperUS AcademyJadeite CoffeeNINO

Services

Everything your brand needs to grow online.

Media buying

Paid campaigns built around a real goal (bookings, orders, visits) and optimised every week.

Marketing strategy

Audience research, competitor analysis and a clear plan for where to show up and what to say.

Social media management

Account setup and optimisation, monthly content plans and campaigns across Facebook, Instagram and TikTok.

Content & branding

On-brand visuals and copy that make people stop scrolling and remember your name.

Influencers & partnerships

Matching your brand with the right creators and partners to grow reach and trust.

Account verification

Help securing official verification badges so customers know your page is the real one.

Start here

Brand Checkup

Before spending another pound on ads, find out exactly where your brand stands. A full diagnosis of your identity, audience, competitors and online presence, with a clear action plan at the end.

01
Current identity review
02
Audience analysis
03
Competitor analysis
04
Digital presence audit
05
Opportunities & weak points
06
Your action plan

Why work with me

Creative ideas, backed by numbers.

I’m Karim Gad, a senior media buyer and marketing consultant and the founder of DU MEDIA. Since 2008 I’ve worked with local and international companies, in Egypt and abroad, across almost every industry. I mix creative content with data-driven decisions, so every campaign has a goal and every pound has a job.

Marketing strategyMedia buyingAudience targetingContent creationBrandingAnalytics & reporting

How we'll work

1

Diagnose

A Brand Checkup to understand your market, audience and gaps.

2

Plan

A tailored strategy with channels, content pillars and a budget.

3

Launch

Content and campaigns go live across the right platforms.

4

Grow

Monthly reports, weekly optimisation and scaling what works.

Client words

What clients say.

Karim completely transformed our paid ads strategy. Our ROAS increased significantly within the first month. Top-tier media buyer!

Ahmed Hassan

Business Owner

A brilliant marketing consultant! Karim helped us optimize our funnel, cut ad costs, and scale effectively. Highly recommended.

Nour El-Din

Brand Manager

Data-driven, fast, and results-oriented. Karim turned our Meta and Google campaigns into consistent lead generators.

Omar Farouk

E-commerce Founder

Working with Karim was a game changer. He treats your budget like his own and delivers real growth. Truly a trusted partner!

Mariam Mansour

Marketing Lead

Let's talk

Have a brand that needs to grow?

Tell me about your business and I’ll reply within one working day.